It’s November. Fall is here, Halloween decorations are being put away and turkeys everywhere are starting to get nervous. It’s also time for men around the world to start growing a mustache for charity. It’s time for Movember. Movember is an event that takes place during the month of November and was created to raise awareness and funds for men’s health.

It’s not too late to get involved, check out http://movember.com for details- you can grow a mustache (or “mo”) on your own, join a team of stache growing folks (either as a mo grower, as a supporter or as a “mo-sista”) and, most importantly, support these brave men by sponsoring their mustache growing efforts through charitable donations to Movember in the name of their mo. Donations to Movember benefit the Prostate Cancer Foundation and Livestrong.

If you’re reading this you probably not only appreciate the idea of growing mustaches for charity, but you probably also like foursquare. Here’s how all these things can come together for awesome: Checkin for charity. It’s a fantastic way to use foursquare to help raise money for charities like Movember. Last year Portsmouth Foursquare was able to raise over $1,800 for Movember with just two checkin for charity events.

This is how checkin for charity works: for a specific tweetup/party/event simply ask individuals and businesses (in advance) to pledge money for every person who checks in at the event on foursquare. Cap the total number of checkins counted at a certain number (e.g. 50) so that people who pledge can know what their maximum pledge could be. In terms of how much to pledge any amount is fine, but typically individuals pledge anywhere from $0.25-$2 per checkin and businesses pledge anywhere from $2-$10 per checkin.

During the event track the total number of people who checkin at the venue where the event is held using the foursquare app or website. Be sure to let people know during the event to check in and be prepared to sign new people up with foursquare so they can checkin too. After the event publish the numbers, thank all the donors and let them know how to make their donations (and what their final total added up to). Then pat yourself on the back and high five the nearest mo-growing individual or mo-sista for a job well done.

So, are you convinced? Ready to grow a mo and/or support a mo grower or mo-sista for charity? Want to throw your own checkin for charity event? It doesn’t have to be limited to Movember, go wild with the idea! Be sure to let us know in the comments if you plan to do this and especially let us know if you have any questions so we can help you with your own checkin for charity event!

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