Today we have a sobering guest post from (one of our Foursquare Day partners) 7Point1squared founder Rachel Dunlop. Sadly, her  plans to develop stimulate business in Christchurch, New Zealand have been halted by a second earthquake. Click here for a look at some of the damage.  See below for more info.

By all accounts Matti Mceachen was a great guy. Loved by all who met him, a great tattoo artist & musician. So when the facade of the tattoo studio he worked at collapsed on February 22nd* and killed him,  it left a huge hole, not just in the lives of his friends and loved ones, but in the wider tattoo community of New Zealand.

However their response to this tragedy is not only heartwarming but it is also giving outlet to many who wish to express their support & love for the city of Christchurch. Tattoo studios all over the country are getting together to raise funds to help Matti’s family and rebuild affected studios in Christchurch with a project they call “Inked for Christchurch.”

Proceeds from the takings of participating tattoo studios on Saturday March 5th will go towards helping to pay for Matti’s funeral as well as helping artists who’s studios are damaged so they can set themselves up elsewhere, i.e. bond for renting a new space or replacing equipment lost or damaged in the quake.

And they are using social media to help spread the word with a Facebook event, Twitter, as well as the website with all the details.

The good news for the squeamish or non-inked among us? You can donate without even submitting yourself to the pain! Simply pop any amount you feel you can contribute to this bank account: 38-9011-042-59880-00. You could even sponsor me to get the tattoo for you, as I would really like to take part but can’t afford to!


*Matthew was, sadly, one of potentially hundreds of victims of the 6.3 magnitude earthquake that struck Christchurch that day in February, the death toll is still rising daily as rescue & recovery experts comb the rubble that once was our beautiful city.

While technically an aftershock of the much larger 7.1 magnitude quake which hit the region of Canterbury on September 4th, the smaller earthquake has had a devastating effect, flattening buildings and taking many lives, unlike its larger but non-lethal counterpart.